夏は7割弱がタオルケット、冬は7割が羽毛布団〜季節の掛け布団

[:ja]2017年6月に実施した「季節の掛け布団」に関するアンケートに、全国の男女348名から回答を得た。

夏の掛け布団で最も多いのはタオルケットで7割弱。次いで「薄手の肌掛け布団」で3割弱。

冬は7割が「羽毛布団」を使用。
羽毛布団使用者のうち、7割弱が「羽毛布団+薄手の毛布」。

冬の寝具の困りごとは、4割弱が「厚手の布団は洗濯しにくい」。
また、冬の羽毛布団以外の軽寝具の予算は、1万円未満が7割強を占めた。

夏、タオルケットを使う人が7割近くいることに少し驚いた!

私自身は、タオルケットは子供の頃に使ったきり、使ったことがないのだが、
夏は汗をかくため、タオル素材は「気軽に洗濯機で洗える」ところが人気なのだろうね?
最近は、洗濯機洗える羽毛肌掛け布団も多いと思うのだけど。

私はタオルケットはサイズが大きいため、洗うと重くなり、干すのも大変なイメージがあるが、
これまでのアンケート結果を見ると「羽毛布団は洗えない」と思っている方も多いのかも?
一度、出来上がったイメージはなかなか覆すのが難しいねぇ。

某メーカーサイトで「ご家庭の洗濯機で洗えます。」と書かれた商品ページに、洗い方の手順や詳しい説明が見当たらなかった。
高価な羽毛布団を買って、自宅の洗濯機で洗って、ダメになったらどうしよ!と思うのが、消費者の心情。
洗濯の手順や注意点を、写真やイラストを使って、親切・丁寧に説明してもらえないものかしら?


実施期間: 2017年6月9日(金)〜6月16日(金)
回答者数:348名
男性:193名
女性:155名

*【Q1】夏、どんな掛け布団を使っていますか? (SA)

01.タオルケット
66.4%

02.ハーフケット
2.3%

03.薄手の肌掛け布団
28.4%

04.その他
2.9%

*【Q2】夏と冬で掛け布団を変えますか?
冬場は、どんな掛け布団を使っていますか?(SA)

01.羽毛布団
56.3%

02.薄手の羽毛肌掛け布団
7.8%

03.2枚合わせの羽毛布団
6.3%

04.厚手の毛布
20.1%

05.その他
9.5%

【Q3】羽毛布団をお使いの方、冬場、掛け布団の枚数は?(SA)

01.羽毛布団一枚のみ
21.9%

02.羽毛布団の下に、薄手の毛布を掛ける
44.5%

03.羽毛布団の上に、薄手の毛布を掛ける
20.5%

04.その他
13.0%

*【Q4】冬、寝具で困ることは?(MA)

01.特にない
36.9%

02.蒸し暑いことがあり目が覚める
19.5%

03.フィット感が悪く、冷気が入ってくる
18.9%

04.厚手の布団は洗濯しにくい
36.3%

05.その他
2.9%

【Q5】冬、羽毛布団以外の軽寝具の予算は?(SA)

01.五千円未満
40.0%

02.五千円~一万円未満
32.9%

03.一万円~三万円未満
17.6%

04.三万円~五万円未満
4.4%

05.五万円以上でも納得すれば買う
5.0%
[:en]We got responses from 348 male and female nationwide to the questionnaire about “seasonal comforters” conducted in June 2017.

The most common in the summer comforters was the towelket with less than 70%. Next, “thin skin quilt” is less than 30%.

In winter, 70% use “duvet”.
About 70% of the users of the duvet are “Duvet and thin blanket”.

What you are having trouble with winter bedding is less than 40% “thick futon is hard to wash”.
Also, the budget for light bedding other than winter duvets is “less than 10,000 yen” is over 70%.

I was slightly surprised that nearly 70% of people using towels are using summer!

I myself used towel as a child when I was a child, I have never used it, but in the summer I get sweat, the towel material “popularly washable with washing machine” is probably popular.
Recently, although there are many down comforters that can wash the washing machine.

Because the size of the towelket is large, it becomes heavy when it is washed, there is a serious image to dry, but if you look at the results of the questionnaire so far, many people think that “the duvet can not be washed” .
It is difficult to clear up the image once it is finished.

At a certain manufacturer site, on the product page written as “Washable at home washing machine,” the procedure of washing and detailed explanation were not found.
The expensive duvet, “What would you do if you wash with a washing machine in your home?” Is a feeling of consumers.
I would like you to explain washing procedures and precautions kindly and politely with photos and illustrations.


Implementation Period: Friday, June 9, 2017 – Friday, June 16,
Number of respondents: 348
Male: 193
Women: 155

【Q1】What kind of comforters are used in the summer? (SA)

01.Cotton blanket
66.4%

02.Half blanket
2.3%

03.Thin quilt
28.4%

04.Other
2.9%

【Q2】Do you change the comforter in summer and winter? What kind of comforters are used in winter? (SA)

01.Duvet
56.3%

02.Thin quilt
7.8%

03.Duvets of two-ply
6.3%

04.Thick blanket
20.1%

05.Other
9.5%

【Q3】If you are using a duvet, what is the number of comforters in winter? (SA)

01.Only one duvet
21.9%

02.A thin blanket under the duvet
44.5%

03.A thin blanket on the duvet
20.5%

04.Other
13.0%

【Q4】In the winter, what is troubling with bedding? (MA)

01.Not particularly
36.9%

02.I wake up because it's sultry
19.5%

03.The fit is bad and the cool air enters
18.9%

04.The thick duvet is hard to wash
36.3%

05.Other
2.9%

【Q5】What is the budget for light bedding other than the duvet in winter? (SA)

01.Less than five thousand yen
40.0%

02.Five thousand yen ~ less than ten thousand yen
32.9%

03.From ten thousand yen to less than thirty thousand yen
17.6%

04.From thirty thousand yen to under fifty thousand yen
4.4%

05.If you agree it will buy even more than fifty thousand yen
5.0%
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